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2010 State of the Brand Report: Marketers Not (Yet) Sold on Social Media

Marketers Send High Volumes of Email to Non-Responsive Customers, Endangering Email Deliverability

Young Adults Strongly Prefer Offline to Online Sources for Marketing Offers, Research Reveals

Marketers Send High Volumes of Email to Non-Responsive Customers, Endangering Email Deliverability

BERNHART UNEMPLOYMENT SURVEY RELEASED: DIRECT MARKETERS FACING LONGER UNEMPLOYMENT

U.S. Postal Service Products Available at Office Depot

U.S. Postal Service Seeks Reclassification of Standard Parcels

Don't Get Robbed Again

Indonesia, Brazil and Venezuela Lead Global Surge in Twitter Usage

PayPal Seen as More Secure than Credit Cards for Online Shopping, says Auriemma Consulting Group

Insufficient Budgets, Shortage of Skills and Inadequate Tools Hinder Marketing Efforts, New Accenture Study Finds

comScore Reports Q2 2010 U.S. Retail E-Commerce Spending Up 9 Percent vs. Year Ago

Consumers Pushing Companies into Social Media

Postal Service Ends Third Quarter with $3.5 Billion Loss

Free Shipping a Must for Small Business Online Purchases

Urgent Call to Action Concerning Your Next Postal Rate Hike

New IAB Research Confirms Digital’s Place in Optimal Marketing Mix

Growth Ahead for Worldwide Online Advertising Spending

Measurement and Accountability Are More Important Than Ever for Marketers

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‘VERTIS OPTIMAL POSTAGE’ SOLUTION LAUNCHED FOR DIRECT MARKETERS

A Time for Growing (Not Slowing): 10 Lessons in How to Beat the Bad Economy by Aggressively Marketing Your Business

Marketers: Consider How Products Will Play a “Necessary” Role in Moms’ Lives in Order to Drive Holiday Sales

NY Marketing Veterans Launch CollegeClickTV.com

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April 2009 - 28 posts found << < 1 2 > >>

Internet Shopping Increases as Consumers Hunt for Bargains

4/8/2009 6:37:35 AM

Opinion Research Corporation Study Finds Shoppers Go Online for Best Deals

PRINCETON, N.J.-- As consumer spending slows and customers hunt for bargains, the Internet is fast becoming the retail outlet of choice for Americans, according to the latest Ouch Point® survey from Opinion Research Corporation, an infoGROUP company (NASDAQ: IUSA). Thirty-six percent of respondents... Read More

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Online Shopping Grows

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Epsilon Q4 2008 U.S. Email Trend Results: Key Performance Metrics on the Rise Despite Recession

4/7/2009 12:24:38 PM

Open Rates Increase for the Third Consecutive Quarter

Dallas, Texas – April 7, 2009 - Epsilon today released its Q4 2008 U.S. Email Trends and Benchmarks Results which shows an increase in deliverability and open rates.

The quarterly analysis is compiled from 7.7 billion emails sent by Epsilon in October, November and December 2008, across multiple industries and more than... Read More

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Email Marketing

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As the Financial Services Market Stalls, DM Marketing Agency Expands

4/4/2009 4:07:26 PM

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Effective Federal Income Tax Rate Faced By Small Businesses Varies By Legal Form Of Organization

4/2/2009 11:04:03 AM

Sole Proprietorships Face Lowest Rates, S Corporations Highest

WASHINGTON, D.C. – The effective federal income tax rate faced by small businesses varies by the legal form of organization, according to a report issued today by the Office of Advocacy of the U.S. Small Business Administration. Average rates range from 13.3 percent for sole proprietorships to 26.9 percent for... Read More

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Small Business News

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TV and Magazine Ads More Effective Than Ads on Internet

4/2/2009 7:32:09 AM

NEW YORK--(BUSINESS WIRE)--McPheters & Company has released results of a study conducted in co-operation with Condé Nast and CBS Vision which explored the relative effectiveness of ads on television, in magazines, and on the Internet. The study represents an unusual example of collaboration on the part of companies with competing media... Read More

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Mail Order Advertising

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Burst Media Study Reveals Increase in Consumer Coupon Usage

4/2/2009 7:21:55 AM

Nearly 70% of Women Would Print & Redeem a Relevant Internet Coupon

BURLINGTON, Mass.--(BUSINESS WIRE)--Burst Media, (www.BurstMedia.com), a leading provider of advertising representation, services and technology to independent Web Publishers, today released the results of a survey

administered to more than 4,500 women 18 years or older. The survey was... Read More

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using web marketing coupons

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“Do Not Mail” In the News: A Symptom of More Fundamental Change

4/1/2009 11:02:15 AM

As if the traditional marketing industry wasn’t suffering from new digital media already, growing public consciousness about the “green” agenda and “privacy” (and lawmakers’ response to those concerns) is creating a new threat for direct marketing organizations and those who benefit from the constant flow of direct mail advertisements to households across America. Last... Read More

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Do not mail and direct mail

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Russian Mail Order Conferende Set for April 15th .

4/1/2009 8:27:39 AM

Some years back I was a speaker at this event, Russia is a wide open territory for direct marketing and mail order selling. If you have an interest in entering the Russian market, or other parts of Eastern Europe, you should check this out. You will make a lot of connections there.

All details You may learn at:
http://www.mail-order.ru/cgi-bin/show.pl?tpl=eng_about

Margarita... Read More

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direct marketing and mail order conference

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April 2009 - 28 posts found << < 1 2 > >>

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